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Silence
is so
accurate


Mark Rothko

TutAir

The Easy Arab Airline
Site URL

TutAir.com

Platform

HTML5

Layout

Responsive Landing Page

Date

8 May 2013

Category:
Business
About
TutAir is the idea for a new kind of airline for the Arab world: one that would cut down costs, run a larger number of connections in key hubs, and be state of the art in terms of fleet, and reliable in terms of schedule. Picking up on the resonance of point-to-point transfer, TutAir would aim to be the easy Arab airline.

Design concept
This project needed a strong aesthetic, and exists as a placeholder as the company is being built. In terms of branding, the logo is among the best — in our view — that we have developed, grounding not simply a regional air company, but a global player in air flight. This remains a work in progress.

Relative to our best

Aesthetics

100%

Functionality

70%

Impact

95%
93%

Our score

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