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Silence
is so
accurate


Mark Rothko

SecondSkn

Site URL

SecondSkn

CMS

Wordpress

Layout

Static

Date

12 December 2011

Category:
Business
About
SecondSkn is a brand developed for a business initially selling towels, but extending out to underwear, bath wear, sheets and bedding, and cotton summer wear. Grounded on the highest quality Giza cotton, SecondSkn products would be the highest level in sensual luxury: everything that comes close to the skin.

Design concept
The aim from the beginning was to develop a global brand. The exact shades, spacing and message of SecondSKn logo and domain, for us, is our best work in logo development, with huge potential as brand development. What was initially conceived as a small business has the chance, through branding, to be a real player. This is Notorious.

Relative to our best

Aesthetics

100%

Functionality

90%

Impact

95%
97%

Our score

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